IF U WANNA BE MY LOVER .. AND THE SPICE GIRLS OF FASHION
<< TOGETHER WE CAN BE EXTRAORDINARY RATHER THAN ORDINARY SEPARATED! >>
(If you know what I'm talking about, you're my potential Best Friend or my Soulmate, so contact me privately)
I had a feeling that, sooner or later, my Quote Notebook would come in handy!
Of course, I hoped to redeem this declaration in another context, but that's how it goes, you make the best of it, and in this case, these words of love seem to fit like a glove.
If no light bulb has gone off for you yet, GET YOUR HANDKERCHIEFS READY and run to watch (or, I bet, REWATCH) Season 4, Episode 17 of Grey's Anatomy.
Then dry all your tears and let's forget together - at least for the time it takes to read this - about our bad luck in love and the extinction of specimens of Derek Shepherd.
TODAY WE ARE TALKING ABOUT GIRLS POWER
Paola
Anna
Franca
Carla
Alda
Strong, forward-thinking women, traditionalists and innovators at the same time, capable of entering History and making a part of it with Fashion.
5 like the Sailors
5 like the Spice
The FENDI Sisters were born and raised in Rome breathing the smell of leather and the expensive perfumes of the aristocratic and slightly snobbish clients in the store on Via Plebiscito.
The boutique that only for reasons of the heart (always them!!!) does not become famous with the Casagrande name.
In fact, it was mom Adele who renamed it Fendi only in 1925, after marrying dad Edoardo.
The business has been synonymous with artisanal excellence and refinement from the beginning, but it is with the arrival of the eldest daughter, 15-year-old Paola, that it really starts to grow.
In 1945, upon Edoardo's death, the 4 sisters also follow him and that is how the fairy tale begins.
Paola the Elegant, Anna the Strategist, Franca the Romantic, Carla the Philanthropist, Alda the Artist.
Each one unique, each one special, so EXTRAORDINARY individually that they become UNBEATABLE together.
Women, Daughters, Mothers, Wives, Sisters capable of uniting Family and Work with love and professionalism like no other fashion dynasty before or after them.
Excellent at stirring the ragù and phenomenal at dressing the furs, the "Greta Garbos of Vanity" of opulent and luxurious Rome first and then the whole world.
Specialized in cradling the offspring with one hand and staying ahead of the times by squeezing the other to Karl Lagerfeld: adding him a place at the table of their lives inside and outside the Maison.
To him we owe the creation of that FF logo, timeless and finally returned to its former glory, whose distinctive feature is being well on everything: on the linings of the first suitcases, on the weaves of the Baguette (of which - to date - about 600 versions have been created), inside the Peekaboo and again and again.
To tell of Paola's genius, Anna's modernity, Carla's culture, Franca's incredible love story and Alda's poetry would be impossible
(or maybe not, if you ask me)
But, what is absolutely possible to tell, is the heritage (and not only material) that the 5 Wonder Women left to Silvia, Anna's daughter, born Venturini and raised Venturini Fendi.
From the little girl who called "Uncle" Re Lagerfeld we could expect nothing less than all the wonders she has done, not least the fortunate liaison with Kim Jones: the British designer, already known at Vuitton and Dior, who signed the latest Spring-Summer 2021 Collection released on the runway a few days ago and already applauded as a success.
Needless to say that Silvia's daughters (oh yes, girls and girls too!) have already proven themselves worthy heirs of their mothers and aunts, added values of the company between accessories and jewelry.
But that is already another story...
... so STAY TUNED TO THIS VINTAGINE CHANNEL and don't miss the next episodes!!!
Let me know if there are parts you would like to delve deeper into (I know you were left at Franca's love story) and, in the meantime, take a look here and admire all the FENDI bags currently available.
I solemnly swear that no one - HERE at VIVO VINTAGE - will judge you if, absentmindedly, you press Add to Cart.
